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You love events. We love events. Welcome to GatherGeeks, a place where people passionate about the power of live experiences come together. Join hosts David Adler and Beth Kormanik, as they discuss the latest news and trends affecting event marketers, meeting strategists, nonprofit organizers, and everyone in between. This new podcast by BizBash is the destination for information, innovation, and inspiration for anyone involved in planning events and meetings, from conferences, trade shows, and fund-raising galas to product launches, festivals, award shows, weddings, and birthdays.

Jul 11, 2019

Hosts: David Adler

Guests: Justin Maddox, Producer, LEO Events, Airika Gigas, Vice President,  Events, LEO Events, and Inga Hunter, Kowa Pharmaceuticals America

This special episode of GatherGeeks explores the power of a great sales meeting and the intentional architecture of a company's culture. In an era when remote team structures are the norm, an organization needs to make bold statements about who they are and what they want to accomplish in a year, with their most valuable asset—their sales team—in a matter of just three days,

Learn how Alabama-based Kowa Pharmaceuticals, the boutique pharmaceutical firm that is a “David” in a Goliath world, leveraged its agility by tapping LEO Events to turn their sales meeting from a ho-hum annual gathering of sales executives into a signature event that has produced proven results. They turned to LEO because of their experience and success working at the highest levels of brands like Walmart, Sherwin-Williams, and Auto Zone.